Turning a profit, acquiring new customers, generating buzz, and becoming an industry thought leader are just a few advantages of this type of content. Your business benefits from publishing an ebook, too.

Visual data that compliments the editorial content.

In-depth digital content in an environment largely overrun with quick headlines and soundbites.

Lead magnets come in many forms, but the ebook still reigns supreme. Although this is a snapshot of one publisher’s success, it speaks to a more significant movement toward digital content consumption among marketers.

In 2021, ebook sales increased 38% for publisher HarperCollins, following a trend of increased revenue earnings for the company. In addition, they are often packaged as PDF documents so readers can share them.ĭownload HubSpot's 36 free ebook templates to create an ebook on PowerPoint, Google Slides, or Adobe InDesign. Ebooks are vital marketing assets with multiple digital 'pages' that delivers information to its reader. An ebook, short for ‘electronic book,’ is a digital form of a printed book designed to be read on devices like computers, tablets, or smartphones.

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